YOTG | “AVARATIA”

Project Overview:

Swedish band Year of the Goat sought a visually striking and emotionally powerful music video for their single "Avaritia," a song that delves into themes of greed, corruption, and existential yearning.

Creative Concept:

Drawing inspiration from both the Latin meaning of Avaritia (greed) and the band's distinct aesthetic, I envisioned a narrative-driven music video that blends the symbolic with the surreal. Wanting the video to reflect the dark, spiritual tone of the track while creating an immersive visual experience that resonates with their audience.

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